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Manual de Mercado
14
A neon, glassy logo reveal for Manual de Mercado, built for 4K. Made end to end: design, animation and post-production.
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Manual de Mercado
Type
Logo animation
Year
2023
Length
00:10
Tools
After Effects
project breakdown
Behind the frames

The challenge
Give a brand a premium, memorable first impression in just a few seconds.
The approach
- Neon, glassy materials that catch light as the logo builds.
- Timing designed to feel fast but readable.
- High-resolution render for use across platforms.
A logo reveal is a promise of the brand's quality.
My role
I handled this video end to end, from the first idea to the final export, built on the brand's existing logo.
- Concept
- Design and look development
- Animation
- Render, post-production and delivery